E-A-T in SEO

E-A-T in the Age of AI Search: Why It’s Critical for SEO Success

Ravi Jain
"E-A-T in the Age of LLM Search Engines" explains the increasing importance of Google's E-A-T (Expertise, Authoritativeness, and Trustworthiness) principles in the context of search engines powered by large language models (LLMs). LLMs prioritize understanding user intent and content credibility over simple keyword matching, making E-A-T crucial for ranking. The article details how businesses can demonstrate expertise through author credentials and reliable sourcing, build authoritativeness by earning quality backlinks and engaging in thought leadership, and establish trustworthiness via website security and fact-checking. Furthermore, it outlines SEO strategies for this new landscape, emphasizing user intent, high-quality content, internal linking, and schema markup. Ultimately, the text argues that prioritizing E-A-T will be fundamental for SEO success in the evolving era of AI-driven search. ... Read More
VMware ESXi zero-day vulnerability

37K+ VMware ESXi Instances at Risk: Critical Zero-Day Vulnerabilities Disclosed – Urgent Patch Required!

Ravi Jain
Broadcom disclosed three critical zero-day vulnerabilities in VMware ESXi, Workstation, and Fusion in March 2025, which are being actively exploited and could grant attackers significant control over affected systems. These flaws, including a TOCTOU vulnerability and privilege escalation risks, impact tens of thousands of unpatched ESXi instances globally, necessitating immediate patching. Challenges in obtaining patches through Broadcom's portal exist for some users, emphasizing the need for alternative methods and proactive security measures. Organizations are urged to apply patches, restrict administrative access, and monitor for suspicious activity, with companies like Technijian offering assistance in securing VMware environments against these threats. The vulnerabilities underscore the importance of vigilance and timely updates to mitigate serious security risks. ... Read More
Website hacking attack

35,000+ Websites Hacked in Massive Cyberattack – Users Redirected to Chinese Gambling Sites!

Ravi Jain
A widespread cyberattack compromised over 35,000 websites by injecting malicious scripts that redirect visitors to Chinese gambling platforms. This attack, discovered in February 2025, injects code that takes over the entire browser window, often targeting users in Mandarin-speaking regions. Security researchers believe this campaign might be connected to the Megalayer exploit, known for distributing Chinese-language cyber threats. The article advises website owners to audit their code, block malicious domains, monitor for unauthorized changes, implement strong security policies, and keep their software updated to prevent such attacks. The impact on website owners includes traffic loss and reputational damage, while visitors face forced redirection to gambling sites. ... Read More
Hunters International Ransomware Attack on Tata Technologies

Hunters International Ransomware Claims Attack on Tata Technologies

Ravi Jain
In January 2025, Tata Technologies, a global engineering firm, was reportedly targeted by the Hunters International ransomware group, who claimed to have stolen a significant amount of data and threatened its release. The attack highlights the increasing cyber risks faced by large corporations and the potential compromise of sensitive information, including intellectual property and client data. The text also details preventative measures companies can adopt to bolster their cybersecurity defenses, such as regular backups, employee training, and threat detection systems. Finally, the article introduces Technijian, a cybersecurity provider offering services to help businesses protect themselves from such attacks. ... Read More
Windows Hyper-V Vulnerability

Critical Windows Hyper-V NT Kernel Vulnerability Allows SYSTEM Privilege Escalation – PoC Released

Ravi Jain
CVE-2025-21333 is a critical vulnerability found in Microsoft's Hyper-V NT Kernel Integration VSP, enabling attackers to escalate privileges to SYSTEM level. This heap-based buffer overflow in the vkrnlintvsp.sys driver impacts containerized VMs like Windows Sandbox. Exploitation involves manipulating the I/O ring buffer to gain arbitrary read/write access in kernel memory, with a proof of concept demonstrating the technique. Microsoft has released a patch in the January 2025 updates, and organizations are advised to apply it promptly along with enabling advanced security features. The vulnerability poses significant risks including compromising confidentiality, violating system integrity, and disrupting system availability. ... Read More