Gravy Analytics

Gravy Analytics is a leading location intelligence platform that delivers actionable insights to businesses through its innovative data solutions. By leveraging real-world location data, Gravy Analytics helps organizations enhance marketing strategies, improve customer engagement, and make data-driven decisions to drive growth and success.

Gravy Analytics data breach

A Breach of Gravy Analytics’ Location Data Threatens the Privacy of Millions

A massive data breach at Gravy Analytics, a location data broker, exposed the location data of millions of users from various apps. The breach, exploited via a misappropriated Amazon key, leaked sensitive information including locations near the White House and Kremlin. This highlights the risks of data collection by brokers and the lack of transparency in their practices. The article also emphasizes the importance of individual privacy protections, such as adjusting app permissions and using ad-blockers, and offers cybersecurity solutions to mitigate future threats. Gravy Analytics' response included temporarily suspending operations and notifying authorities. Experts warn of the significant privacy implications, especially for vulnerable groups. ... Read More